Tag: philosophy
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Getting to Yes: How to Negotiate Agreement Without Giving In – Book Review
Negotiation is a skill we use daily, whether in professional settings, challenging conversations, salary and contract discussions, or managing competing priorities in personal life. In Getting to Yes by Roger Fisher, William Ury, and Bruce Patton, the authors outline the guideline for principled negotiation. They introduce the concept of BATNA (Best Alternative to a Negotiated…
